Department head's message

Our rigorous curriculum helps students attain skills in classic as well as advance forms of marketing and management information systems.
M. Sajid Khan

Welcome to the Department of Marketing and Information Systems!

Our department offers two exciting majors: marketing; and management information systems. Both majors go hand in hand. Marketing is a world of fascinating consumer experience, whereas management information systems, on the other hand, is the application of technology to solve business problems. Our rigorous curriculum helps students attain skills in classic as well as advanced forms of marketing and management information systems. We bring innovative methods of course delivery to meet program objectives and course learning outcomes. Program requirements include a variety of coursework that draws heavily from the fields of marketing, management information systems, and supply chain management. Students are also encouraged to take minors in all three areas. We make sure that we prepare students, in our state-of-the-art classroom settings, into active members of the academic and professional community.

Our department offers students a unique platform to learn from our world-class faculty who come from backgrounds in marketing, information systems, and supply chain management. Our teaching philosophy underpins collaborative learning, apply critical and innovative pedagogy in undergraduate teaching, and encourage active engagement with key market players through various course projects. In essence, we offer small classes but our programs carry local, regional, and global competencies, a deeper understanding of important theoretical and methodological perspectives, and prepares graduates for future careers in a global context.

Our teaching is research-led. I invite you to explore our faculty research pages and learn more about the department. As you will see that our current research has appeared in some top-tier peer-reviewed journals such as Journal of Retailing, Journal of Service Research, European Journal of Marketing, Industrial Marketing Management, Journal of Business Research, Tourism Management, Internet Research, Technovation, Omega, Information Systems Frontiers, Journal of Strategic Information Systems. Our faculty regularly presents their working papers in prestigious international forums. Our faculty also sit on editorial boards and serve as associate editors and editors of journals, and carry out assignments as chosen elected officers in international marketing and management information systems forums. As of January 2019, an aggregated impact of our research on Google Scholar shows more than 15,000 citations. 

Students interested in our undergraduate program may contact our admissions office for further information. We would be delighted to meet with you if you visit the American University of Sharjah.

M. Sajid Khan, PhD,
Head of Department

News

Business students visit Dubai Refreshment Company

Managerial and cost accounting students at American University of Sharjah (AUS) connected theory and practice during their visit to the Dubai Refreshment...
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AUS students compete in the First HSBC Coding Challenge 2019

Students from the College of Engineering, School of Business Administration and College of Arts and Sciences at American University of Sharjah (AUS) competed...
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Finance students reach finals at AUC Case Study Competition

Three American University of Sharjah (AUS) students reached the finals of the first International Case Study Competition, organized by the Case Studies Center...
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Industry experts discuss luxury tourism at AUS-Chalhoub Symposium

Industry experts and academics from the field of luxury tourism discussed important issues and developments pertaining to the field at the fourth AUS-Chalhoub...
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Academic paper co-authored by AUS marketing professor wins prestigious Journal of Advertising Research Award

An academic paper co-authored by an American University of Sharjah (AUS) faculty member that focused on the factors that influence creative decision-making in...
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Events

25
Apr

AUS-Chalhoub Symposium on Luxury Tourism

Lecture Hall A, Main Building
April 25, 2019
09:30 - 12:30
Open Entry
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18
Mar

Women in Organizations (MENA) ThinkTank

SBA Building Al Jafar Center, first and second floor rooms
March 18, 2019
09:00 - 17:00
By Invitation Only
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18
Mar

Women in Organizations (MENA) ThinkTank

SBA Building Al Jafar Center, first and second floor rooms
March 18, 2019
09:00 - 17:00
By Invitation Only
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06
Nov

Meet the 2018 Hult Prize United Nations Finalists, U-Light!

Lecture Hall A, Main Building
November 6, 2018
13:00 - 14:00
Open Entry
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16
Oct

Careers in Forensic Accounting by KPMG

SBA 0001, SBA Building
October 16, 2018
15:00 - 16:30
Open Entry
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19
Apr

Fourth Forum for Research in Economics and Finance

SBA-1173, SBA-1174 & SBA-1175
April 19, 2018
08:00 - 18:00
Free
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School of Business Administration

Rola A. Aziz

“Hard work, determination and patience. Master them and the road to your goal can’t get any smoother.” – Rola A. Aziz, marketing major, Class of Spring 2016, Marketing and User Acquisition Manager at Oryx Cloud, Home of Storat.com

School of Business Administration

Anna Terekhova

“SBA provides many opportunities for both academic and personal growth. It is important that the skills we learn in different business courses can be later on applied to professional life, and not just in academia. With the help of various student organizations within SBA, we, as students, can take part in different extracurricular activities, conferences and seminars, as well as find support and advice when needed. Moreover, the Internship and Placement office provides excellent internship and career opportunities that can help students navigate the job market and become successful members of the business community.” – Anna Terekhova, a sophomore majoring in Management Information Systems

School of Business Administration

Zaid Khan

“Studying at SBA is a great honor and privilege. The school provides an ideal platform for students to develop their skills in the world of business and prepares them for the challenges that lie ahead. The renowned faculty allows students to express their full potential and guides them to become the business leaders of tomorrow.” – Zaid Khan, a sophomore majoring in marketing.