Profile

College / Department
Teaching areas
Marketing Strategy, Marketing and Negotiations; Research Methods and Methodologies in Marketing; and Epistemology
Research areas
Customer satisfaction and loyalty behaviour, risk perception, choice behaviour, smart cities, and diffusion of innovation.
Education
PhD, Consumer Behavior, The University of Manchester, United Kingdom, 2001
MBA, Business Administration, Aberystwyth University, United Kingdom, 1994
Bachelor, Business Administration/marketing, Cyprus College, Cyprus, 1992
Professional experience
Professor Of Marketing, Marketing And Is, American University of Sharjah, 2018 - Present
Department Head, Marketing And Is, American University of Sharjah, 2014 - 2024
Chalhoub Group Professor Of Luxury Brand Management, School Of Business Administration, American University of Sharjah, United Arab Emirates, 2017 - 2018
Assistant/associate Professsor, Marketing And Information Systems, American University of Sharjah, 2006 - 2011
Memberships
Association for Consumer Research, Chicago, ACR, International, Consumer Research, 01 January 2019
Marketing Asia Group, International, Marketing and Consumer Behavior Research (New Zealand), January 2014
Contact
+971 6 515 2463