Department head's message

Our rigorous curriculum helps students attain skills in classic as well as advance forms of marketing and management information systems.
M. Sajid Khan

Welcome to the Department of Marketing and Information Systems!

Our department offers two exciting majors: marketing; and management information systems. Both majors go hand in hand. Marketing is a world of fascinating consumer experience, whereas management information systems, on the other hand, is the application of technology to solve business problems. Our rigorous curriculum helps students attain skills in classic as well as advanced forms of marketing and management information systems. We bring innovative methods of course delivery to meet program objectives and course learning outcomes. Program requirements include a variety of coursework that draws heavily from the fields of marketing, management information systems, and supply chain management. Students are also encouraged to take minors in all three areas. We make sure that we prepare students, in our state-of-the-art classroom settings, into active members of the academic and professional community.

Our department offers students a unique platform to learn from our world-class faculty who come from backgrounds in marketing, information systems, and supply chain management. Our teaching philosophy underpins collaborative learning, apply critical and innovative pedagogy in undergraduate teaching, and encourage active engagement with key market players through various course projects. In essence, we offer small classes but our programs carry local, regional, and global competencies, a deeper understanding of important theoretical and methodological perspectives, and prepares graduates for future careers in a global context.

Our teaching is research-led. I invite you to explore our faculty research pages and learn more about the department. As you will see that our current research has appeared in some top-tier peer-reviewed journals such as Journal of Retailing, Journal of Service Research, European Journal of Marketing, Industrial Marketing Management, Journal of Business Research, Tourism Management, Internet Research, Technovation, Omega, Information Systems Frontiers, Journal of Strategic Information Systems. Our faculty regularly presents their working papers in prestigious international forums. Our faculty also sit on editorial boards and serve as associate editors and editors of journals, and carry out assignments as chosen elected officers in international marketing and management information systems forums. As of February 2018, an aggregated impact of our research on Google Scholar shows more than 10,000 citations. 

Students interested in our undergraduate program may contact our admissions office for further information. We would be delighted to meet with you if you visit the American University of Sharjah.

M. Sajid Khan, PhD,
Head of Department

News

Leading Chinese insurance company executives visit AUS

Led by its Chairman, Dr. Chen Dongsheng, a delegation from Taikang Life Insurance Company visited American University of Sharjah (AUS) today April 15, and met...
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Pearl Initiative publishes work of SBA students

Two case studies authored by students from the School of Business Administration (SBA) at American University of Sharjah (AUS) have been published by the Pearl...
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Panel discussion on Disruptive Forces and Their Impact on Job Creation held at AUS

As part of the annual Career Forum, a high-level panel discussed the ongoing digitization of our economy and the resulting impact on our daily lives, touching...
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AUS becomes 50th UAE signatory to UN Women’s Empowerment Principles

Led by the School of Business Administration (SBA), American University of Sharjah (AUS) recently became the 50th UAE signatory to the United Nations Women’s...
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Family Business in the Arab World Conference begins on a successful note

Attracting renowned academics from across the world, international industry experts, regional thought leaders and prominent names in family business, the...
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AUS signs MoU with Global Entrepreneurship Research Center (GERC) at Zhejiang University, China

Enhancing its collaborative ties with institutions across the world, American University of Sharjah (AUS) signed a Memorandum of Understanding (MoU) today,...
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Events

19
Apr

Fourth Forum for Research in Economics and Finance

SBA-1173, SBA-1174 & SBA-1175
April 19, 2018
08:00 - 18:00
Free
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20
Mar

Sweat It Out

Area between SBA and the Main Building (outside post office area)
March 20, 2018
16:00 - 16:00
Free
Read more
07
Mar

Family Business in the Arab World Conference

School of Business Administration and Main Building
March 7, 2018
09:00 - 09:00
Check conference website
Read more
07
Mar

Family Business in the Arab World Conference

School of Business Administration and Main Building
March 7, 2018
09:00 - 09:00
Check conference website
Read more
26
Nov

Chartered Institute of Procurement and Supply MENA and AUS Event

SBA-0002, SBA Building
November 26, 2017
18:30 - 20:30
Free
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20
Nov

Rise Above

Hall A, Main Building
November 20, 2017
17:00 - 18:00
Free
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School of Business Administration

Rola A. Aziz

“Hard work, determination and patience. Master them and the road to your goal can’t get any smoother.” – Rola A. Aziz, marketing major, Class of Spring 2016, Marketing and User Acquisition Manager at Oryx Cloud, Home of Storat.com

School of Business Administration

Anna Terekhova

“SBA provides many opportunities for both academic and personal growth. It is important that the skills we learn in different business courses can be later on applied to professional life, and not just in academia. With the help of various student organizations within SBA, we, as students, can take part in different extracurricular activities, conferences and seminars, as well as find support and advice when needed. Moreover, the Internship and Placement office provides excellent internship and career opportunities that can help students navigate the job market and become successful members of the business community.” – Anna Terekhova, a sophomore majoring in Management Information Systems

School of Business Administration

Zaid Khan

“Studying at SBA is a great honor and privilege. The school provides an ideal platform for students to develop their skills in the world of business and prepares them for the challenges that lie ahead. The renowned faculty allows students to express their full potential and guides them to become the business leaders of tomorrow.” – Zaid Khan, a sophomore majoring in marketing.