College / Department

Teaching areas

Principles of public Relations, Case Studies in Public Relations, Strategic Communication, Communication Research Methods.

Research areas

Frame analysis, critical discourse analyses, social dimensions of new Information and Communication Technologies (ICT), role of media in war and peace, representation of "Others" in the American mass media, media ethics, conflict and crisis management, and public diplomacy.


PhD, Telecommunication and political communication, Ohio University, United States

Professional experience

Assistant professor, at UAE University(2001 - 2008)
Teaching Assistant; Graduate Associate at Ohio University(1997 - 2001)
Demobilization Officer, at United Nations Observer Mission in Liberia (UNOMIL)(1996 - 1996)
Zone Director at UN Operation in Somalia (UNOSOM 11),, Somalia(1993 - 1995)
Adviser at Political Adviser to the Djibouti Mission to the UN(1992 - 1993)
Diplomat, First Secretary at Sudan Mission to the United Nations,(1988 - 1989)
- Horn of Africa Expert on the Sudanese-Ethiopian Joint Ministerial Committee, Addis Ababa, Ethiopia. - Expert on the Sudanese-Ethiopian Technical Committee, Khartoum, Sudan. - Public Information Officer, Ministry of Foreign Affairs, Kha(1987 - 1988)
Diplomat, 2nd Secretary, Sudan Embassy to Ethiopia, Addis Ababa. - Represented Sudan to Ministerial and expert meetings of the UN Economic Commission for Africa (ECA), and the Organization of African Unity (OAU); presently named African Union (AU).- Public Information Officer at the Sudan Embassy in Ethiopia.- Consul General, a. i. Sudan Consulate to Ethiopia, Addis Ababa, 1984-1985.(1983 - 1986)
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