Dr. Rania Semaan | American University of Sharjah


College / Department

Teaching areas

Consumer Behavior, Fashion Marketing

Research areas

Persuasion Knowledge and Attitude / Affect and Goal Behavior / Cross-Cultural Research / Behavior Decision Theory / Luxury Consumption


PhD, Business / Marketing, City University of New York, United States, 2012
Master, Master Of Philosophy / Business / Marketing, Graduate Center / City University of New York, United States, 2009
MBA, Business Administration, Lebanese American University, Lebanon, 2006
BA, Economics, American University of Beirut, Lebanon, 2002

Professional experience

Associate Professor, Marketing & Is, American University of Sharjah, 2020 - Present
Assistant Professor, American University of Sharjah, United Arab Emirates, 2012 - 2020
Adjunct Faculty, Baruch College - CUNY, New York, United States, 2008 - 2012
+971 6 515 4172
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