Finance students reach finals at AUC Case Study Competition

Three American University of Sharjah (AUS) students reached the finals of the first International Case Study Competition, organized by the Case Studies Center at the American University in Cairo (AUC) from April 19–24. The competition brings together teams of international students to compete in solving a challenging business case.

Finance students from the School of Business Administration (SBA), Omar Hussein, Mona El Saleh and Dina Alnajdawi, finished in second place after a tie between AUC and York University, Canada.

Ten teams participated in the competition and a panel of 13 judges from the finance practice assessed the teams’ performances. Also present, was the CEO of SWVL, a startup in Egypt competing with UBER and CAREEM, and the company the case was based on.

Dr. Narjess Boubakri, Professor and Head of the Department of Finance and Bank of Sharjah Chair in Banking and Finance at AUS, said:

“The case study involved a true marathon involving mentoring sessions, meetings with McKinsey and Bain consultants to learn how to solve a case. The students were trained to think like consultants. They were then confined to a room for 12 hours straight to brainstorm and finalize their presentation and recommendations. The experience was extraordinary and very inspiring, and the students made SBA, the finance department and AUS look great!”

This case-solving competition aims to blend a cross-cultural understanding of working with Egyptian students and entrepreneurs with a grasp of the Egyptian culture in a well-designed process.